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Peacock

Defend Peacock's streaming catalog with Resemble Detect and PerTh — flag cloned-voice misuse of NBC talent and prove provenance on every release.

How it works

YOUR APP
Peacock Streaming
Shows, films, and originals delivered through Peacock streaming platform
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RESEMBLE AI
Audio Watermarking (PerTh)
Streaming audio watermarked so leaks and misuse can be traced
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YOUR APP
Deepfake detection
Content scanned for cloned voices and unauthorized synthetic dubbing
OUTPUT
Protected catalog
Peacock safeguards its library from deepfake misuse and content theft

Overview

Resemble AI gives Peacock a production-grade defense against the growing wave of deepfake audio targeting streaming platforms. Resemble Detect analyzes uploads and promotional content for AI-generated or cloned voices, catching fraudulent endorsements, misleading dubs, and deepfake clips before they damage brand trust.

PerTh neural watermarking embeds imperceptible ownership signals into every piece of audio Peacock publishes. The marks withstand re-encoding, pirate re-uploads, and third-party AI training making it possible to trace unauthorized distribution back to its source and defend licensed IP at scale.

Features

Catalog-wide deepfake scan

Run Detect across uploads and user-submitted content to identify AI-generated voices impersonating NBC talent or characters.

PerTh watermarking for releases

Embed neural watermarks into every show, film, and trailer. Prove ownership and detect piracy with frame-accurate precision.

Resistant to transformations

Watermarks survive compression, re-encoding, screen recording, and AI model training — near 100% recovery rate.

Talent and IP protection

Shield on-air personalities and licensed characters from voice-cloning fraud and unauthorized AI redubs.

Real-time pipeline

Scan audio as it enters ingestion. Fits into existing QC and publishing workflows without slowing time-to-air.

Enterprise compliance

SOC 2 Type II (in progress), GDPR, and on-prem options. Audio stays within Peacock's compliance boundary during processing.

Use cases

  • Detect cloned NBC anchor voices used in fake ads or misinformation clips circulating on social media
  • Watermark original Peacock series so pirate uploads can be tracked across torrent and social platforms
  • Screen user-generated clips in Peacock's community features for deepfake voices before publishing
  • Verify whether third-party AI voice models were trained on Peacock catalog audio
  • Defend sports commentary and live broadcast audio against fraudulent AI-generated highlights
  • Support DMCA and rights-enforcement workflows with provable audio ownership signals

Related integrations

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